ASAP Member Short Stay Group Amsterdam has launched its first First Heartbeat concept on November 21st, when Yays invited neighbours, foodies, bloggers and 15 winners of the First Heartbeat social media contest to take part in a cooking workshop in the kitchens of the brand-new apartments at Yays Entrepothaven.

Guests were encouraged to share their own travel experiences, and Yays Director Amsterdam and Entrepothaven Master Concierge officially opened the first new-build Yays.

Press release – Yays Entrepothaven’s First Heartbeat ignited