In this article, WhyHotel CEO Jason Fudin discusses why he feels business travellers, groups and families will continue to choose serviced apartments for their short stays in 2019.

He describes the advantages of serviced apartments for groups and for families, as they provide the facilities of home, while for business travellers, accommodation should offer a place to live, work and feel at home, not just be somewhere to sleep.

He explains why Airbnb is not killing serviced apartments. On the contrary, they provide a reliable middle ground between hotels and the sharing economy. And if asking, “why choose one, when you can have both?”, the serviced apartment flourishes; they offer 24/7 onsite hospitality staff, a consistent, high-quality experience, and depth of inventory.

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