Extended stay properties can best overcome challenges, drive revenue and increase the value of properties through better use of data, from how it’s captured to how it’s processed and analysed.
The payoff manifests itself in three areas of revenue management that, when aligned, support continued growth through identifying the right price point and flexibility for longer-term guests, customer segmentation and allocation of what is available.
PLEASE NOTE: At ASAP, we have recently launched a members discussion group programme where industry volunteers can respond to members’ questions about specific topics as well as sharing best practice and challenges. We would therefore like to invite you to attend the ASAP Revenue Management Discussion Group to be held on March 17th. Registration is now open.
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