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The Voice of the Serviced Apartment Industry

Premier Inn is ‘most visible’ hotel brand digitally

By ASAP Newsdesk On 23rd August 2018 · Add Comment · In Breaking News, Insights, Trending News
Digital marketing specialists Inside Online’s ‘The Hotel Sector Report’ shows that Premier Inn is still the most visible in the market, with their online visibility up 35% and a high brand search at 1,500,000 searches. The study across all digital channels also studies each website, highlighting room for improvement. AccorHotels saw a 117% increase, Q Hotels dropped out [...]
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Radisson Blu the fastest growing hotel brand in Africa

By ASAP Newsdesk On 14th June 2018 · Add Comment · In Breaking News, EMEA, Global News, Trending News
The most recent W Hospitality Pipeline Report has ranked Radisson Blu as the fastest growing individual hotel brand in Africa, with more hotels under development than any of the other 110 active brands on the continent. The Radisson Hotel Group has signed a new hotel deal in Africa every 40 days for the last four [...]
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AHIF 2018: Marriott leads African hospitality development

By ASAP Newsdesk On 25th April 2018 · Add Comment · In Breaking News, EMEA, Global News
The annual hotel pipeline survey by W Hospitality Group shows that Marriott International currently tops the table for Africa, with a development pipeline of 93 new hotels, totalling 17,708 rooms – almost half already under construction – across the continent. The Hilton chain is next with 6,352 rooms under construction, Radisson third with 4,840. Radisson [...]
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Carlson Rezidor takes Radisson Blu brand with apartments into Cameroon

By ASAP Newsdesk On 13th November 2017 · Add Comment · In Breaking News, EMEA, Global News
The Carlson Rezidor Hotel Group has entered its 30th African country with the debut of its upscale Radisson Blu brand, in Cameroon, bringing the group’s African portfolio to 83 hotels and over 17,500 rooms in operation and under development. The 150-room Radisson Blu will offer a mix of standard bedrooms and studio, one and two-bedroom [...]
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