In this Buying Business Travel article, hospitality journalist Catherine Chetwynd shares her take on all the latest developments in the serviced apartment sector, including changing business models and how more new brands being are enticed into the sector by continued expansion.

Several ASAP Quality Accredited Members are featured, including The Apartment Service, BridgeStreet, Go Native, Cycas, Ascott, Cheval, SilverDoor, Citybase and Clarendon.

Among the changes discussed are the continued blurring of boundaries between serviced apartments and hotels with the length of stay often reducing from a minimum 7 nights to 4 weekdays, while hotel stays are creeping up, as well as the rise of the build-to-rent sector; the growth in corporate relationships; management contracts and franchising; micro-apartments, usually with communal areas for cooking and dining; and booking technology within the sector.

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