While London still dominated UK hotel investment volumes during and since lockdown, over 77% of deals made since April 2020 were from outside the capital, according to ASAP Industry Supplier Savills.

This is in line with the strong trading performance displayed across key UK staycation markets, leading to a surge of interest from private investors for coastal and country hotels.

This performance is also fuelling support for hotel development opportunities across key UK regional destinations, including a new 221-room Maldron Hotel in Brighton.

Savills sold SoHostel in London’s Soho in excess of £30 million in August, more than 5% above the pre-Covid guide price.

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