It’s likely that the loyalty programme Marriott Bonvoy, with 133 million users, is likely be the catalyst for the growth of its fledgling homeshare business.

95% of its 2,500  Homes & Villas by Marriott International offerings are two-bedroom units and above, while the consumer market for short-term rentals reached $107 billion in 2018. 90% percent of guests that booked homes during its pilot programme last year were Marriott Bonvoy members.

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image: Marriott