As the wealthiest travellers demand more creative and politically-themed trips, this article discussed what is being termed ‘silo travel’, pushing boundaries via subject areas including architecture, art, design and fashion; Bogota becoming one of Latin America’s most dynamic art scenes; Hamburg’s ambition to become Europe’s next cultural hotspot; Cape Town’s as a burgeoning city of style; spiritual retreats; design-focused trips to Milan with a luxury lifestyle magazine editor; the move towards trips with an understanding of politics, culture and anthropology of a country; and the fragility of the natural world such as Alaska, Iceland and remote parts of Papua New Guinea.

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