Join ASAP CEO James Foice as he interviews Catherine Logan Regional Vice President – EMEA at The Global Business Travel Association.

The session discusses GBTA and their priorities over the next few months, how the past 6 months have fared and also about the collaboration between ASAP and the GBTA and our shared values.

Catherine also shares new initiatives within the GBTA and the plans for the future as well as the importance of building corporate and traveller confidence. The session also raises the key importance for Trade Associations working on behalf of their members in building the confidence.

“Everybody knows corporate and traveller confidence will be key for the future and a recent poll indicated that domestic travel would return in 3 months with international travel in 6-8 months but the biggest thing which is going to impact the return to business travel is an effective vaccine” Catherine Logan

James Foice comments “We are delighted to be collaborating on some important topics such as business traveller confidence and serviced apartments being a sound option for the business traveller. ASAP continues to drive a collaborative working relationship with the business travel and trade associations””