ASAP Comment:

On top of the government’s scrutiny of the OTA giants’ practices which are now called into question, ASAP further calls for clarification around safety and duty of care.

As the trade body promoting good practice within our industry, we don’t believe these measures go far enough to promote the responsibility these organisations have for the safety of the guest.

Since June last year, the Competition and Markets Authority (CMA)  has been challenging the major OTAs – Expedia,, Agoda,, ebookers and trivago – around pressure-selling and making misleading claims about price discounts.

As a result, by September 1st this year, the platforms will risk prosecution if they:

  • don’t disclose how much commission they receive and how this affects properties’ rankings;
  • aren’t truthful about discount claims for different days of the week,
  • don’t show hidden extra charges;
  • exaggerate how many other customers are making bookings, and whether hotels are sold out.

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