According to the UNTWO, 1.4 bn tourists travelled worldwide in 2018, up 6% from 2017.

This article in Breaking Travel News considers the most popular destinations, and some trends, including:

  • Europe is the most-visited region
  • France is the most popular country, followed by Spain, the USA, China, and Italy.
  • China has the most outbound travellers, followed by Germany, the US and the UK.
  • The Finns take the most inbound and outbound trips each year.
  • London is the most popular destination within the UK, followed by Edinburgh.
  • VisitBritain believes the tourism industry will be paying off almost 10% GDP of Britain by the end of 2025, and will employ more than one in ten workers in Europe.
  • Overtourism must be tackled for destinations to remain viable.
  • Brexit has not yet affected incoming tourism but may well have an effect in a no-deal scenario.

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