ASAP Member Cycas Hospitality has announced the appointment of former IHG senior leader Matt Luscombe as Chief Executive Officer, to help triple its European portfolio to 10,000 rooms by 2022.

Matt brings almost 20 years’ ‘hospitality and consumer experience, including ten senior leadership positions at IHG, most recently as Chief Commercial Officer for Europe, where he worked closely with Cycas. He will join the business in March, and be based at Cycas’s head office in Amsterdam.

The appointment follows expansion for Cycas into Belgium, France, Germany and the Netherlands, and six other senior hires last Autumn.

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