Earlier this month China’s largest OTA Ctrip announced it had acquired the domain Trip.com when it took over a San Francisco startup of the same name, and on Sunday turned Trip.com into an English-language version of Ctrip’s content.

Trip.com’s homepage avoids reference to being Chinese-owned, and the Ctrip logo is missing. A promotional box emphasises trips to Chinese cities, but the search engine offers travel to 5,000 cities in 200 countries.




Ctrip is the second-largest OTA, after Priceline Group and above Expedia, with about 16,000 employees.

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