ASAP Member Ascott is to review the design of its lodging products and services to ensure they are future-ready for continued growth in a post COVID-19 landscape, taking advantage of emerging trends such as working-from-home, deeper health and safety concerns, and a rapidly digitising world.
It is launching ‘Ascott Cares’ as evidence of its commitment to deliver high standards of cleanliness, with safe distancing and increased sanitisation part of the new normal. A health and hygiene champion will be appointed in each property to ensure compliance with the latest regulatory health measures, and the initiative covers everything from enhanced housekeeping and contactless check-in and check-out options, sensor-enabled dispensers and service delivery robots, to protective screens at key customer service touchpoints in its properties.
Pictured: Ascott Cares_Contactless:
As part of the ‘Ascott Cares’ commitment, Ascott leverages digital technologies to minimise contact such as through the use of contactless check-in and check-out options; cashless and contactless payment methods; sensor-enabled dispensers; digital locks; and service delivery robots, where applicable. Xiao Ya, Ascott’s service robot, is one of the ‘contactless’ technologies and initiatives available at Ascott properties in China amidst the COVID-19 situation. The service robots, which have been introduced since 2018 to boost productivity, have also helped to reduce human interaction during these trying times. The robots can perform a suite of tasks such as concierge services, leading guests to the rooms or facilities, delivering clean laundry and packages, and refilling room supplies.
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