French hoteliers are describing the new partnership between the International Olympics Committee (IOC) and Airbnb, which offers ‘guaranteed’ accommodation during the event, as “disrespectful to hotel industry professionals”.

Two major organisations representing the industry have called the partnership outrageous, and the Union des Métiers et des Industries de l’Hotellerie says it will suspend its involvement in the preparation meetings taking place for the Parisian Olympic games.

The 9-year partnership between Airbnb and the IOC will allow the platform key advertising opportunities across the cities where Olympic events are being held, even though it is fighting Paris City Hall over its effect on local housing stock.

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