UK online agent and trade accommodation supplier Alpharooms, which has been trading for 15 years and carries up to 850,000 passengers annually, has been sold to Teletext Holidays parent Truly Group for an undisclosed sum.

According to accounts lodged with Companies House for the year to September 30 2015, Alpharooms Accommodation Ltd saw turnover grow from £10.7 million to £12.32 million. The company’s sales are 85% bed-only with the balance packages, which complements Teletext Holidays’ mainly package offering.

In 2008 Alpharooms was named as one of the UK’s fastest growing firms in the Real Business/LDC Hot 100 league table. The brand will continue to operate separately in the Truly Group.
Read more: