ASAP sends congratulations to Award-winning British bed manufacturer Hypnos, longstanding ASAP Business partners, after they achieved the Queen’s Award for Enterprise for International Trade in the 2017 honours list.
Hypnos received the award in recognition of growth and commercial success in international business, as well as driving strong year-on-year growth in overseas sales and export activity.
James Keen, Managing Director at Hypnos, comments: “It’s a true honour to receive such an accolade and we’re incredibly proud of this achievement and all the hard-work that’s been put in over the last few years.
“During this time we have focussed our attention on developing a global footprint and invested time and resources in securing a strong international position. We now have over 20 manufacturing licensees around the world, enabling us to serve our global hotel customers efficiently and effectively. We also showcase our luxury beds in over 120 retail stores around the world, selling mattresses and beautifully upholstered beds which are handmade in the UK to a range of global consumers in need of a high quality bespoke bed and a relaxing and comfortable night’s sleep.
“It’s amazing to think how far we’ve come. Just five years ago our International sales were £500,000 and this year they will be over £5 million, which is nine per cent of our total sales. This is a result of working hard to generate international traction and momentum from our UK base, and we hope to see around £20 million worth of Hypnos’ products being sold globally, which would account for 20 per cent of our total sales, by 2021.
“There can be no doubt that an accolade of this calibre will help us in that endeavour, and shows that as a family-run business, our family values, the quality of our offering and also the ethical production of our beds, is being recognised around the world.”
Hypnos, which has held a Royal Warrant since 1929, supplies ethically made and sustainable beds and mattresses to some of the UK and world’s finest homes, palaces and hotels. The award will help the business to continue to showcase its brand values and cement these on a global scale.
Hypnos has also been awarded the Corporate Social Responsibility Award by the RAF Benevolent Fund, for its donation of beds to the Princess Marina House, the charity’s respite and care centre in West Sussex.
It is the only UK bed manufacturer to be awarded carbon neutral status and both UK factories have achieved FSC and PEFC certification, ensuring timber is sourced from managed forests.
Pictured (L to R): James Keen, Managing Director with Peter Keen, Chairman, Hypnos