Extended stay hotels in the US saw room night demand go up 5.4% in 2016 and occupancy remains steady at just over 75%, with rooms under construction for this category up 16% over last year.

The ways in which customers are using extended stay hotels are also morphing from business stays for long projects or relocations into a lodging option for people staying four days or less.

Many hotel owners and developers are experimenting with new room models and features, and this article discusses moves by Marriott’s Element extended stay brand offering four guest rooms that surround a shared communal space that includes a kitchen, dining area, and living room area; WaterWalk Apartments’ mixed-use extended stay properties offering an equal number of apartment units and extended stay hotel units, with both transient residents and more permanent residents co-existing and sharing amenities; Extended Stay America, and the move towards urban centres for shorter stays aimed at younger urban travellers; and Airbnb’s Friendly Buildings Program, incentivising owners and developers of multi-family housing complexes to allow some of their units to be listed on the platform.

The article concludes that extended stay operators are paying close attention to Airbnb, and they’re transforming the experiences they can offer in the process.

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