The head of global hospitality and strategy at Airbnb has said it became the successful brand it is today by following trends of disruption in the hospitality business that have been around since the 1950s, and by understanding shifts in consumer behavior.

At the C2 conference in Montreal he described the first disruptions in the hospitality as being the rise of mainstream hotels rather than boarding houses for American families in the 1950s, timeshares in the 1970s, and 1980s boutique hotels, calling Airbnb ‘like a boutique hotel on steroids’.

There are now 2.2 million homes on Airbnb, with 90 million users in 34,000 cities, in response partly to the rise of the global nomad tribe who don’t have a home or a car, but do have a smartphone and a laptop and live their lives on Airbnb.

Read more:

Tagged with →