As reported earlier this year as part of its future plans, ASAP Quality Accredited Operator Member Ascott is to build the 153-room lyf Cebu City, marking the brand’s debut in the Philippines.

lyf targets millennial and millennial-minded travellers and is designed “to promote collaboration and connection in a community”, offering communal and co-working areas that can be transformed for workshops or social gatherings.

The Cebu property will also have a social kitchen where guests can prepare meals, take cooking classes and socialise while learning from other residents.

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